Avengers: Endgame, the third and final Avengers movie, grossed over $2.5 billion worldwide. Avengers: Infinity War grossed just over $2 billion. Iron Man 3, Captain America: Civil War and The Dark Knight Rises all have grossed over a billion dollars worldwide in the past ten years. There is no doubt that Marvel and to a lesser extent DC Comics have created a wave of popularity when it comes to superhero movies.
Will there ever be an end to superhero movies and their incredible popularity? Will the public ever grow old of watching humans with absurd physical strength, mental power or boatloads of cash defend the innocent against villains with absurd physical strength, mental power or boatloads of cash?
Why Superhero Movies Are Even Popular
The very first Marvel comic was released in late 1939, so it is safe to say comics have been around a while. But only in the past 15 years or so have comic book movies taken off, netting the companies that own them billions of dollars in profit and shooting previously unknown actors into the spotlight.
When you consider that in 1939 the US was just coming out of the Great Depression, the release of superheroes make sense. Times were troubled, a serious war was brewing, and people felt unsure about the future. The idea of someone swooping in and fixing all the problems was appealing to many kids facing the war or to parents who might lose children overseas.
The US, and the world as a whole, is once again in unsettled times. Wars are happening all over the world, people are dying, leadership in many countries is unstable. The appeal of a rich or powerful person helping the ‘Everyday Joe’ is compelling, and watching them on the big screen can give us a sense of power or control over our lives.
Will They Ever Drop in Popularity?
Short answer: Eventually.
The longer answer is that eventually, the public will lose interest because there are only so many times you can see a story retold. However, Marvel has a long-term plan to release numerous more movies in the next 5-10 years that follows the same story and timeline the other Marvel movies have. DC Comics is in talks to reboot the Batman series once again in movie form.
There are no shortage of comics available for adaptation, either – estimates have the total comics published by Marvel to be well over 30,000, with DC at roughly the same number. There are thousands of stories, heroes, and villains that are just waiting for their time to shine in the spotlight that is the big screen.